Us English people love a good cup of tea. Breakfast, elevenses, afternoon tea… Any time of day is good for a cuppa.
So it’s rather exciting that PG Tips, one of our most loved tea brands with a market share of 25% in the UK and worth £156 million a year, has launched a new scratchcard-style Facebook app with cash prizes of up to £5,000 to be won.
Even better – a six-month supply of tea is also up for grabs. Amazing!. Consumers are allowed to play once a day, but as many days as they like until the offer ends.
To promote the online scratchcard deal PG Tips has rolled out an updated ad that was used last year: